ActivationGet users to “Aha” faster to increase stickiness and retention
Feature AdoptionHelp users discover and use the features that drive value for them
Self-Service SupportLet users help themselves without leaving the app or submitting tickets
In-App CommunicationLet users know about changes and news without relying on email
Surveys & NPSMeasure feedback and NPS when users are most responsive
Drive activation in your product
Enable your users to quickly find value and get to “aha!” Quickly iterate to optimize your product for growth.
Welcome users
Use targeted announcements to welcome users to your product and help them get started.
SimpoCare Insight: Relevance
Target messaging by use-case
A critical piece of driving user activation is making sure that your users see only messaging that is highly relevant to what they're trying to get done.
Our customers often connect Simpo to Salesforce, Segment, or other customer data platforms to create a personalized, use-case-based onboarding experience.
Guide users to value
Use interactive step-by-step walkthroughs to guide users through how features work.
SimpoCare Insight: Quick wins
Prioritize by customer value
User activation is the moment when your user actually got value. It’s critical, then, that you walk users through the features that drive the most value first.
Since this often varies by persona, we recommend that you target the correct content to the right users. You can do that with Simpo Segments.
Let users explore on their own
Let users “choose their own adventure” in what to do next. With Quick Search, users can take a shortcut to the features they care about most, or choose what to learn next.
SimpoCare Insight: Enable exploration
Putting users back in control
Too often we see products that bombard users with a heavy onboarding experience only to have the users quickly feel overwhelmed and exit out of it.
To prevent that, our customers use targeted suggestions in Quick Search to put to the user back in control while maintaining relevance.
Why you’ll love Simpo
Simpo is a game-changer. We use it to make onboarding fast, get higher adoption, and collect feedback without users ever leaving the app.
Before Simpo, users would come in, look around, and get confused. Now we can give them the guidance they need right in the app.
What used to take us 3.5 hours to code and deploy each time now takes us a few minutes with Simpo. It changed the way we build and promote new features.
